Ecodesign for Sustainable Products Regulation (ESPR)

ESPR is a cornerstone of the EU’s Circular Economy Action Plan.
It aims to make products circular by addressing their environmental impact across their entire lifecycle.
A mandatory component of the ESPR is the implementation of Digital Product Passports (DPPs).

Understanding ESPR mandates

The Ecodesign for Sustainable Products Regulation (ESPR) is a key initiative within the EU’s Circular Economy Action Plan. Its central goal is to enhance the sustainability and circularity of products by tackling their environmental footprint across the entire lifecycle. Crucially, the ESPR mandates the use of Digital Product Passports (DPPs). These passports are digital tools specifically engineered to collect and share comprehensive information about a product—from its materials and production to its supply chain—throughout its entire value chain. In essence, the DPP acts as a digital ledger that brings transparency and data to the product’s journey.

When Do Businesses Need to Respond to ESPR?

The ESPR itself has already entered into force, but its core obligations will be phased in from now until summer 2026.

Unlock the benefits of DPPs for your business

Digital Product Passports (DPPs) fundamentally enhance transparency and data-sharing for all stakeholders, from manufacturers to consumers, by providing a deeper understanding of materials, environmental impacts, and compliance standards. This data supports simplifies compliance and verification by acting as a streamlined record of legal adherence for auditing purposes.

Products backed by data-driven sustainability assurances can gain market advantage, particularly as consumers and businesses prioritise ethical sourcing and longevity. Improved supply chain data facilitates the shift towards circular business models, allowing businesses to create new revenue streams and strengthen supply chain security by diversifying material sourcing.

“DPPs mandated by ESPR are more than just compliance. They are a growth opportunity that gives businesses a competitive edge, unlocks new circular business value from data, and positions brands as sustainability leaders.”

Will Addy, Chief Commercial Officer, Polytag