QR Solutions for the Circular Economy 

See how QR codes are enabling refill, reuse, and pre-fill scheme with Polytag.

  • QR codes are ideal for refill, reuse, and pre-fill schemes.

  • Used for tracking, inventory, and customer identification of packaging.

  • Easily identify and apply loyalty rewards to recycling consumers.

Small Square, Big Impact

QR codes are proving to be the power behind the next generation of sustainable consumption models, including refill, reuse, and pre-fill schemes. These smart squares solve the most complex challenge: tracking, inventory, and identification, creating a frictionless consumer interaction that drives compliance.

“We’re working with Mallard Point, an English vineyard, to apply serialised QR codes on reusable aluminium bottles. Customers scan the code, return the bottle by post, and receive a discount on their next purchase. Mallard Point use the Polytag dashboard to track real-time data, applying insights to increase customer recycling habits.”

Virlina Choquette, Head of Client Experience and Delivery

Portrait photo of Virlina. She's smiling, wearing a black suit with a red top. There's a white bookcase in the background.

Viable and Scalable Tracking

QR codes represent a critical digital pivot point in the logistics of circular economy systems, fundamentally addressing the inherent inefficiencies in asset tracking for refill, reuse, and pre-fill models. For these schemes to achieve viability and scale, the cost of identifying, sorting, and verifying returned packaging must be near zero.

Polytag Your Packaging

  • Live packaging lifecycle data

  • Talk directly to consumers

  • Offer rewards and incentives

  • Future-proof your labels

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