01 — Technology · The platform
Two technologies. One platform.
Connect every product to a world of digital experiences, data and insight. Smart QR Codes on the front of the pack, Invisible UV Tags for the end of its life, one dashboard for all of it.
QR Code
Invisible UV Tags
Drive Sales
Give people a reason to scan, and a reason to come back.
Ensure Compliance
Meet the legislation that's coming, on the pack you already print.
Unlock Data & Insights
Capture data without sending people anywhere else.
Build Sustainable Impact
Prove recycling. Trigger sortation. Close the loop.
03 — Marketing
The pack is a media channel you already paid to print. These are the controls.
Custom Domain
Every scan resolves on your domain, not a third-party link.
Trust, SEO and control stay with you.
Data Capture
Build forms into any landing page, no code.
Capture details without breaking the scan journey.
Competition Widget
Prize draws and instant wins, run from the pack.
A reason to scan, and to come back.
Custom HTML & Script
Drop in your own code, pixels and embeds.
Your stack, your tags, your way.
Scheduling
Content switches on the date you set, to the minute.
New campaigns without a new print run.
Multi-Location & GPS
Serve content by country, region or precise position.
Same artwork, localised for each market.
Serialised Codes & DRS
Unique codes per unit for one-use offers and deposit return.
No voucher leaks. Deposits that verify.
Analytics & UTM Tracking
Scans, dwell, locations and campaign attribution, live.
Prove the pack works as media.
Illustrative landing page builder: content blocks are added to a phone preview of a Smart QR landing page.
04 — Supply chain
Your catalogue connected, without another print run.
Groups
Organise products by range, market or campaign.
Bulk edits without touching a single code.
Redirects
Point any code anywhere, any time.
The pack never goes out of date.
Unlimited Product Connections
Every SKU, every variant, connected.
A central catalogue for the whole estate.
Landing Pages & Dynamic Templates
Design once. Every product page builds itself.
Templates stay live as product data changes.
Multi-Language
Content follows the scanner's language.
A label that can travel across markets.
Illustrative QR code management view with sample products being assigned QR codes and going live.
05 — Authenticity
Prove it's genuine on the shelf. Prove it was recycled after.
Anti-Counterfeit Widget
Serialised codes checked against the platform on every scan: a genuine tick, or a warning.
UV Tags
Invisible, GS1-standard, read at conveyor speed. Proof the pack came back, at barcode level.
Explore Invisible UV Tags
My Brand Whiskey · Estd 2026
My Brand Whiskey · Small batch
Authentic product
Serial matched
SN 0042-7781-1903
- Distilled14 Mar 2026
- Bottled02 Sep 2026
- Shipped18 Sep 2026
06 — Standards
Built for today. Ready for tomorrow.
- EPR · 2025
- EU PPWR
- EU ESPR · 2027
- Plastic Packaging Tax
- Digital DRS
07 — Data & Insights
The platform's control room.
Illustrative Invisible UV Tag detection map with sample data: sample detection sites across a simplified UK outline, a live feed of tag detections and a running detections count.
A flexible API, and integrations with the printers and platforms you already use.