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Co-op Employs Polytag’s Recycling Technology
Co-op is setting a new standard in sustainable packaging by partnering with Polytag to apply unique QR codes and UV tags to its own-label spring water bottles. This initiative provides unparalleled visibility into the recycling journey of each bottle, offering real-time data to Co-op and supporting the advancement of a circular recycling economy. The technology…
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Pilots | Bower & Polytag
Polytag has teamed up with the Bower app and Ocado Retail to incentivise recycling by rewarding shoppers with 20p per item recycled from their homes. The Swedish app, recently launched in the UK, uses unique-every-time QR codes provided by Polytag to reduce fraud and offer larger rewards. This partnership encourages more recycling and provides brands…
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Pilots | Bower & Ocado Retail
Polytag has partnered with Ocado Retail to launch an innovative recycling initiative, rewarding shoppers with 20p per item recycled from home using the Bower app. The pilot project, which started in November 2022, features unique-every-time GS1 Digital Link QR codes on Ocado’s milk packaging. These codes ensure fraud-proof redemption and direct customers to a sustainability-focused…
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Aldi becomes latest retailer to seek more recycling information
Aldi is intensifying its environmental initiatives by focusing on acquiring more detailed recycling information, a move that underscores its commitment to sustainability. This effort aims to refine the retailer’s packaging strategies and contribute significantly to broader ecological objectives, demonstrating Aldi’s proactive approach in promoting responsible recycling practices among its consumers and within its supply chain.
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Aldi – Invisible UV Tags
Aldi has partnered with Polytag to gain unprecedented packaging traceability data using invisible UV tags on milk packaging. This collaboration allows Aldi to capture real-time recycling data at Biffa Teesside, providing insights into the quantity of packaging recycled and enabling the retailer to track its sustainability performance accurately. Polytag’s CEO, Alice Rackley, highlights the importance…
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Co-op case study
Co-op and Polytag are setting a new industry standard with the introduction of unique-every-time QR codes and UV tags on Co-op’s own-label spring water bottles. This groundbreaking technology offers the retailer unprecedented visibility of packaging during the recycling process, enabling real-time insights and supporting a circular economy. The QR codes, compliant with GS1 standards, provide…
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Legislation – Your Guide To Customer Engagement
Explore the benefits of QR codes in enhancing customer engagement and promoting sustainability with Polytag. Our innovative solutions allow businesses to create branded landing pages, gain unique analytics, and support Digital Deposit Return Schemes. QR codes offer a versatile, space-efficient way to connect with customers and meet sustainability goals. Learn more about how Polytag’s QR…
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Digital Deposit Return Scheme innovator Polytag develops UV tag reading technology to enable brands to trace packaging through circular economy
Polytag, a leader in recycling technology, has developed UV tag reading technology to enhance packaging traceability within the circular economy. This innovative solution, created with the Advanced Manufacturing Research Centre, provides detailed lifecycle data, aiding brands, legislators, and recycling operators in improving recycling rates and complying with Extended Producer Responsibility (EPR). Discover how Polytag is…
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Polytag’s CEO responds to Society of Independent Brewers’s Letter to the Welsh Government
In a detailed response to the Society of Independent Brewers, Polytag CEO Alice Rackley emphasises the necessity of a unified approach to the UK’s Deposit Return Scheme (DRS). Rackley outlines Polytag’s commitment to a hybrid DRS model, combining digital solutions with traditional methods to address legislative uncertainties, prevent fraud, and ensure compatibility with existing recycling…
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The Grocer: Broken promises: is setting environmental targets doing more harm than good?
Explore the impact of ambitious but unmet environmental targets set by brands and retailers. Polytag CEO Alice Rackley discusses with The Grocer how improved data accuracy can drive genuine sustainability progress and help companies meet their environmental goals more effectively.
